Cooler Horsemanship is a form of natural horsemanship developed in the early ’90s. James Cooler and his father, Don, studied the techniques of legendary natural horsemanship trainers Tom Dorrance, Ray Hunt, Pat Parelli, Buck Brannaman and John Lyons, picking the approaches that fit best and merging them with their own strategies.
The Coolers developed an approach called the ATRUM Method, representing five elements needed for a true partnership between horse and human: Attention, Trust, Respect, Understanding and Motivation. Based on the ATRUM Method, Cooler Horsemanship teaches much more than just how to make horses do what is expected of them. It focuses on understanding why horses do what they do by teaching an awareness of how they think, communicate and learn.
James competed as a Wild Card to Road to the Horse 2014 with gelding Career Cat (aka Deuce). James will be competing as a Wild Card to Road to the Horse 2015 in March with First Sixgun, also know as “Gus”.